Tag Archive | "Google"

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Using CrazyEgg To Understand Your Visitors


I first used www.crazyegg.com a few years ago now and quickly saw how useful it can be to visually see what your visitors are up to whilst on your Web Pages.

Crazyegg.com have a free account that gives you enough data to determine whether your design is getting visitors to do what you want or not.

When a visitor is on your website there is always a desired action you want them to take and although you can easily check your Google Analytics account to see all the numbers, Crazyegg just gives you a nice quick graphical representation of what they are doing.

heat2To the right is an example of crazyegg.com being used on one of our own Websites that enabled us to understand how there were navigation around the sites and where the hostspots where.

The blue parts are the colder clicked areas while the yellow areas are the most frequently clicked hot areas.

Based on what you see in your heat map, you can determine whether to move a few things around and perhaps make some parts of your site more prominent.

Why not run your website through the CrazyEgg system and see what your visitors are up to and if they are acting in the way you want them too!

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Finding A Keyword Rich Domain Name


There are different strategies for choosing a domain name; for example you may want to go for a memorable name such as is the case with Ebay, Twitter, Google etc. These are the best kind of names for advertising, branding and easily to remember.

You don’t need your chosen primary keywords in your domain name to rank for them but it can help a little so if you are not looking to become the next Twitter then you may want to pick a name with keywords in.

There are quite a few domain name suggestion tools out there but there is one which is ideal for finding a keyword rich domain name and that is www.easydomainfinder.com.

EasyDomainFinder.com uses Googles own data to list keywords actually typed in the Google Search box and then lets you know if the domain name for that key phrase is available!
Now there are ways to do this manually using Excel and the external keyword tool from Google but why bother when EasyDomainFinder does all the work for you for free?

You can add more than one domain name to the basket and when you have all the domain names you want, simply choose your favourite registrar such as Godaddy, 1 and 1, GoNetnames or Dotster and press buy. The system then takes you to the registrar with the domains added to the basket ready for you to buy.

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Finding Suppliers In The UK


Finding suppliers can actually be more difficult than you would think. Many don’t have active Websites and if they do they don’t rank very well in Google so finding them can be tricky.

One of the best starting places should be Esources.com who came on the scene in the UK about 2 or 3 years ago. They provide a comprehensive list of wholesalers and drop shippers for just about every physical product you could ever want and if you join them you can contact the suppiers directly.

I found suppliers via Esources that led me to setting up an ecommerce store that did very well and was eventually sold, so it can work for you.

Other places I always like is trade shows, this is where you seem to find the more elusive suppliers who are lessvisible online. Your best bet for most things is the Spring and Autumn fairs at the Birmingham NEC as they have an incredible array of suppliers.

One you will find is that once your at the top of Google for your chosen search terms, suppliers come to you :-) This is especially the case if they see you are retailing their competitors products!

To find out more about sourcing suppliers be sure to check out the most comprehensive course on the web for selling products online at www.NetSalesTrainer.com.

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